Since starting in 2016, we have accumulated sufficient experience in the areas mentioned in this section. With these tools, we solve the tasks set for the agency.
If you believe that brand is more than just products or services, storytelling will allow you to convey the value of the brand to its target audience without resorting to direct advertising methods. This tool is effective in social networks and video advertising. Storytelling will take you to a new level of understanding relationships with your customers and, of course, will make you stand out from the competitors.
Today, Internet communication already prevails over communication in the office or points of sale. Your brand should be easily found online and quickly respond to any appeal addressed to you. It is the speed and quality of the reaction, and not advertising messages, that often form the user's opinion about the brand.
Online reputation assessment
The task of any modern brand is to get a reliable reputational assessment, not taking into account paid mentions, reviews and articles. Only on the basis of such analytics management decisions can be made on further work on the product.
We believe that the idea of a brand is much more important than its form. Therefore, the primary task we set is the creating a brand platform, and not designing a logo and other graphic identity. If you only need a corporate style, then limit yourself to the basic options. You will not find a single study that proves the effectiveness of large investments in developing a brand identity.
Social media marketing
This communication channel is one of the main ones in the b2c and c2c segment today, but it should not be considered as direct advertising. Social media allows you to create a community, and this is the goal we pursue when working with this tool.
The functionality of a site and the speed of its production are the main criteria that we are guided by when developing the Internet resources. Today, there are a huge number of services and specialists on the market that allow you to create almost any resource within a month, and sometimes a couple of weeks, if we are not talking about highload sites.
Video content today is the dominant tool in the toolkit of any modern brand. Work on its production is carried out in three stages. Pre-production: setting goals; developing the concept, script and storyboard; selecting locations, models, actors, props; determining the requirements for the result. Production: the stage involves the process of photo or video shooting. Post-production: preparing the final version of the content, including choice of footage, editing, color correction, musical accompaniment and CG.